Laura Mercier, the pioneer of the “Flawless Face”, is a world-renowned luxury brand known for its cosmetics, skincare, body & bath and fragrance products.

The Objective

Onboard Laura Mercier Hong Kong’s first ever owned online storefront during the Covid-19 pandemic.

My Responsibilities

• Lead the brand through the discovery phase and create a gap analysis documentation

• Write a business proposal for HQ Approval

• Prototype and Design eCommerce Experience

• Build online storefront from scratch

The Challenges

Due to Tight timelines - We delivered in record time!

• Discovery and Design: 3 Weeks

• Build: 1 Month

• Logistics and Fulfilment: 2 Weeks